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Lead use case · Old leads

Put an end to the CRM graveyard.

Your CRM is full of contacts with outdated data where nothing has happened for months. Homeport brings them up to date and shows you where there is a reason for the next conversation right now.

🔄 CRM kept up to date automatically

đź”’ Read-only, approval per user

🇪🇺 Hosted in the EU

Try free for 14 daysBook a demo

Trusted by 200+ companies

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Logo von Rechnungswächter
iits logo partner
Logo von amilyONE
Logo von DACOM West
Logo der Deutschen Telekom
Logo von Rechnungswächter
iits logo partner
Logo von amilyONE
Logo von DACOM West

Your CRM holds opportunities nobody sees anymore.

Contacts have changed, job titles are wrong, the last entry is a year old. The older the data, the less often anyone looks at it – and the fewer contacts are picked up again. That's how the data graveyard grows: full of contacts who were once interested.

Before Homeport AI

Entries go stale because nobody maintains them
Contact changes only surface when you call
Old leads get a mass mailing without a reason
Conversation history is scattered across emails and notes

With Homeport AI

Outdated entries are updated automatically
Personnel changes are detected and applied
Every old lead is checked monthly for reasons to reach out
The message picks up where the last conversation ended
Data basis

What's in your CRM meets what's true today.

Homeport checks every entry against more than 50 data signals and links it to your conversation history.

Gesamter Kontext in einer Ansicht

The Why-Now Score

Every lead gets a score from 0 to 100. It rises when something moves: a management change, a funding round, a tender, a deadline from the last conversation. For every point you see signal, source and date. Included in all plans.

Klarheit nach jedem Gespräch

A lead never goes
cold again

Fresh leads are checked twice a week, active leads weekly, long-term leads monthly. As soon as a signal appears, the lead jumps back to fresh and is watched closely again. Included in all plans.

Erfassen und verarbeiten Sie Ihre Anrufe und Meetings automatisch.
KI-gestützte Gesprächserfassung

Internal and external
data combined

Conversations, CRM history and open deadlines meet personnel changes, funding, tenders, job postings and company news. Only the combination gives you the full picture. Included in all plans.

Gesamter Kontext in einer Ansicht
Erkennen Sie die Muster hinter Ihrer Performance

Meeting notes flow in

With participants' consent, notes from Teams, Zoom and phone calls land automatically in the record and in monitoring, so the score also reflects what was actually discussed. From Professional.

Gesamter Kontext in einer Ansicht

From your company

Calendar entries, meeting notes and CRM notes show what was discussed, where things stood and which objections came up.

KI-gestützte Gesprächserfassung

From the market

Personnel changes, commercial register, press releases, funding and job postings show what has changed since.

Klarheit nach jedem Gespräch

From the calendar

Deadlines from earlier conversations that have now arrived raise the score automatically. With every signal, an old lead jumps back to fresh.

Update your CRM

You decide which fields Homeport may update, such as contacts, job titles or company name. Updates flow back into your CRM automatically. From Professional.

Reconnect, hyper-personalised

Every draft links the new signal to what was discussed back then. With bulk outreach you reactivate many contacts in one go: email from your own mailbox, plus a LinkedIn suggestion. From Professional.

What a lead that wakes up again looks like.

Kessler Logistik AG · Why-Now Score 74 · long-term lead for eight months

CRM updated: Mr Brandt has been managing director since August (source: commercial register)

Signal: funding approved for warehouse automation · press release · 18.09.2026

From the last conversation (January, CRM note): “We'll look into it once the financing is in place.”

Draft: “Dear Mr Brandt, in January you said the topic would become relevant once the financing was in place. Congratulations on the funding approval – and on your new role …”

Sample data

No complex setup

Connect. Update. Reconnect.

Read-only access, approval per user, no migration project.

Führen Sie das Gespräch

1 · Connect

Connect CRM and calendar read-only, with approval per user.

KI analysiert und bereitet vor

2 · Update

Homeport brings outdated entries up to date and checks every old lead monthly for reasons to reach out.

PrĂĽfen und versenden

3 · Reconnect

You get the reason with signal, conversation context and draft.

Your conversations stay your conversations.

DSGVO-Konformität von Anfang an

CRM and calendar are connected read-only and only with each person's approval. Homeport doesn't analyse email content, and there is no evaluation at employee level. Homeport automatically deletes personal data from external sources after a short time.

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Your CRM stays as it is – just finally up to date.

HubSpot, Pipedrive, Salesforce: Homeport connects read-only, checks every entry and writes updates back automatically from Professional. No migration project, no retraining.

Book a demo
Plans

CRM updates from Professional.

€590
per month · Professional

Professional monitors 500 long-term leads and writes updates back to your CRM; Business monitors 1,000. Old leads and existing customers share this long-term allowance.

500 long-term leads, shared with existing customers
Automatic CRM updates
Hyper-personalised drafts and bulk outreach
Try all Professional features free for 14 days

Frequently asked questions

Does Homeport read my employees' emails?

No. Homeport doesn't analyse email content. Your mailbox is only used to send drafts you have approved.

Does Homeport overwrite my CRM data?

Homeport only updates the fields you release for it. All other fields remain untouched.

How often will I be notified?

Whenever a signal lifts a lead's score above the threshold.

What happens after reactivation?

The lead starts again in the fresh phase, is checked twice a week and from then on counts towards your active lead allowance.

Homeport ĂĽbernimmt Notizen, CRM-Updates und Angebote automatisch.
Aktualisieren Sie Ihren Vertrieb einfach durch das Aufzeichnen von Gesprächen.Aktualisieren Sie Ihren Vertrieb einfach durch das Aufzeichnen von Gesprächen.Aktualisieren Sie Ihren Vertrieb einfach durch das Aufzeichnen von Gesprächen.

How much is buried in your data graveyard?

In just 30 minutes, we'll show you how to get your first data set up in Homeport – and you can ask us anything you'd like to know.

Schedule a demo

More use cases

New customers

Trade fair or lead list: who to contact first, with which hook.

Existing customers

Spot upselling potential and reach out hyper-personalised.

Tender monitor

Which public contracts are worth the effort.

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